Job Description
Vaco is hiring a
JR Marketing Manager
Location - Deerfield Beach, FL
Industry Experience Required - Fragrance In this role, you'll conduct market research, deliver creative insights, and craft impactful presentations to capture new business opportunities. You'll manage category initiatives, provide marketing support, and collaborate with cross-functional teams to drive growth and enhance customer value.
Essential Duties and Responsibilities include the following but are not limited to:
- Execute day-to-day delivery of creative briefs, marketing presentations, and concepts by integrating research, design, visual elements, and creative writing.
- Stay informed about new product launches and market trends; develop internal and external presentations as sources of information.
- Continuously track brand developments and analyze existing, new, and emerging brands.
- Examine cross-category markets, identify trends, and leverage consumer insights to create actionable opportunities for existing and potential customers.
- Conduct in-depth market and consumer research to develop comprehensive studies of assigned categories that inform strategic decision-making.
- Identify customer opportunities through white space and competitive analysis while proposing distinct offerings tailored to customer needs.
- Collaborate closely with evaluation and perfumery teams to craft compelling fragrance storytelling and creative marketing concepts that support olfactive directions.
- Develop both reactive and pro-active fragrance collections using creative marketing tools and sensorial presentation techniques, managing projects from inception to completion while adhering to timelines and budgets.
- Collaborate with sales to strengthen customer relationships by understanding client's portfolios, priorities, and strategies while delivering insightful fragrance solutions.
- Work with Global Marketing Teams to leverage diverse marketing tools and presentations, tailoring them to meet the regional needs of local clients.
- Accompany sales in various client-facing meetings to present and deliver engaging presentations, both virtually and in-person, with some travel required.
- Guide and mentor junior members of the marketing team, including interns.
- Perform other incidental and related duties as required and assigned.
Requirement(s): - Bachelors Degree (in Marketing preferred) and equivalent years of experience.
- Must have a minimum 3-5 years of marketing experience.
- Experience in the beauty and fragrance industries is highly preffered.
Competency: To perform the job successfully, an individual should demonstrate the following competencies:
- Strong organizational skills with the ability to prioritize tasks and meet deadlines.
- Excellent verbal, written, and interpersonal communication skills.
- Highly proficient in grammatical and creative writing skills.
- Strong multi-tasking, self-motivation, and project management abilities.
- Highly creative, intuitive, and curious with a passion for fragrance.
- Strong research and analytical skills for in-depth market insights
- Excellent presentation skills with the ability to effectively communicate and engage an audience.
- A keen eye for layout design and visual elements, strong aesthetic sensibility, and the ability to create visually cohesive and impactful presentations.
- Ability to work both independently and collaboratively across teams and departments on diverse projects.
- Detail-oriented with a strong focus on clarity and consistency in all tasks.
- Adaptable in a fast-paced, evolving environment
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