Director of Marketing Job at Sunbelt Fire, Birmingham, AL

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  • Sunbelt Fire
  • Birmingham, AL

Job Description

The Marketing Director is a new role for Sunbelt Fire and we are looking for someone who likes to build and lead both strategically and tactically. We have utilized marketing firms and consultants, but we have created a new seat on our leadership team and are ready to appoint the leader of the Marketing Department. As the Director of Marketing, you are responsible for developing, implementing, and executing strategic marketing plans and campaigns for all marketing activities, enhancing the company brand, supporting customer retention, identifying new opportunities, and achieving revenue goals in alignment with the company’s V/TO and budget.

Sunbelt is in our 6th year of operating under EOS (Entrepreneurial Operating System) which has radically changed the focus and direction of the organization. Through implementing EOS, we are poised for significant growth. In addition, Sunbelt runs on Salesforce for both ERP and CRM.

As the Director of Marketing for Sunbelt, you would describe yourself as a hands-on leader with experience in digital marketing, content creation, analytics, and campaign management. Bonus if you have managed an e-commerce presence.

QUALIFICATIONS:

  • BA/BS in marketing, communication, or business administration, degree required.
  • 5–7 years of proven marketing leadership for 8–9 figure entrepreneurial companies.
  • Experience in inbound and outbound marketing strategies and implementation.
  • Experience working in multi-unit businesses and creating an efficient and cohesive customer journey strategy for the customer and within departments.
  • Experience working within CRM and marketing technology solutions (Google Analytics, Salesforce, HubSpot, or similar experience a plus).
  • Experience working for an EOS company is a plus.
  • Strong leadership, teamwork, and interpersonal skills.
  • Ability to serve on the executive leadership team and represent marketing with confidence and expertise.

ABOUT SUNBELT FIRE:

Sunbelt Fire was founded in 1983 and exists to “Serve Those Who Save and Protect Lives”. Sunbelt serves its customers through fire truck sales, service, parts, breathing air, and equipment sales across the Southeast. The owners and leadership team have uniquely built the Sunbelt culture on the truths of God’s word to glorify the Lord. When you join Sunbelt, you join a family of people that truly care about you.

CORE VALUES:

  • Lead by serving with integrity and empathy: Be selfless - Have character even when nobody's looking - Take pride in serving - Seek ways to serve before being asked - Serve even when it hurts or you get nothing in return
  • Work hard in everything that you do: Pitch in even if not asked - Exceed customer, team and suppliers' expectations - Always seeking ways to learn and improve in your job and roles - Seek to simplify and be smarter - Be accountable for your roles, rocks, and measures
  • Build authentic relationships with everyone: Be enthusiastic - Be friendly - Be positive with a can do attitude - Be an authentic person - Be a team player - Treat all like family
  • Go the extra mile: Take initiative - Take responsibility - Make it right - Work hard and smart
  • Treat everyone with dignity and respect: Be an empathetic listener and communicator - Seek to listen first before speaking - Ask for forgiveness when wrong - Give grace and mercy even when undeserving

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